Food, Beverage, Confectionery & Personal Care

Fruit-tella Trolls jelly sweets by Perfetti Van Melle

Fruit-tella Trolls jelly sweets by Perfetti Van Melle

Inspired by the well-known DreamWorks franchise Perfetti Van Melle created jelly sweets Fruit-tella Trolls.

Territories: RUSSIA & CIS

Licensor: NBCUniversal
Category: Food, Beverage, Confectionery and Personal Care
Licensee: Perfetti Van Melle

 

About Perfetti Van Melle and Fruit-tella

The Italian-Dutch company Perfetti Van Melle is one of the world's largest manufacturers and distributors of confectionery and chewing gum. They create imaginative products and brands that are enjoyed in over 150 countries. Perfetti Van Melle was established in March 2001 when Perfetti Spa acquired Van Melle, creating the world’s third largest global confectionery company. In 2006 Perfetti Van Melle also acquired the Spanish company Chupa Chups. Fruit-tella is a family brand in the Perfetti Van Melle portfolio and only contains natural flavours and colourings, as well as fruit juice for that extra fruity taste.

The project

The jelly sweets brand Fruit-tella together with Trolls franchise by DreamWorks invite you to taste some happiness. New jelly sweets Fruit-tella Trolls are made using only natural berry, fruit and vegetable juices. Each jelly in a licensed package has a recognizable shape of a troll with an underlined, saturated color. Strawberry Poppy in red color and apple Branch in green will make everyone feel like Bergen eating the most favorite treat in the world.

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